Insights into a new order at the 2015 Loeries Seminar of Creativity

As befitting a good conference – especially one on creativity –  the annual Loeries DStv Seminar of Creativity delivered its quota of quotable quotes, quirky one-liners and thought-provoking insights.

The sentiments shared at this year’s event, which was held at the ICC in Durban, spoke to and of an advertising and marketing industry in transition. This was demonstrated by the sheer variety of topics covered by the speakers, each offering a unique view and interpretation of the new (online) order of things.

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