There’s one way to simplify your content marketing efforts. It’s called a CONTENT STRATEGY TEMPLATE and we’ve designed a dynamic and versatile one that’s easy and fun to use.
In October 2018 One Day co-founder Delia de Villiers was invited to address the new student council of De Vrije Zee Primary School in Goodwood, outside Cape Town. Here are the 7 thoughts she shared with the grade 7 class of 2019.
Google My Business … the what and the why
For any company today, your online presence can make or break your business. So often, Google is the first touchpoint where a new customer experiences your brand. Using Google My Business, it’s possible for you to control just how you appear in Google search results – and help to convert that first search into an enquiry, or a visit, or a sale.
Attract new customers with your free Google My Business listing. Here are five key reasons to get your business listed in Google, claimed (as your own business) and most importantly, verified.
One Day Co intern Jabulani Xaba shares his Cape Town experience through a photo essay: Art Venue, Cape Town
I remember listening to Swimming, an album by the late American rapper Mac Miller. “Life ain’t a life till you live it,” he said in one of his songs. The type of music that relates to you. That song that you can attach to a particular phase in your life. It is only when you have seen the world that you can share wisdom and tell stories.
This is my second time in Cape Town. The first was in December 2016. I’ve been here since September doing an internship with One Day Company, in pursuit of figuring out a career.
“What you do right now in your 20s will determine the kind of person that you will become in your 30s,” says Sarah Jayne Fell, co-founder of One Day Company.
This photography essay will take you through my experiences in Cape Town. As landscape photographer Destin Sparks said in one of his iconic quotes, “Photography is the story I fail to put into words.” This is a collection of photographs that illustrates the life I’ve experienced in the city of Cape Town.
“I didn’t grow up with jewellery or have any sort of affinity for it. I studied jewellery design because my boyfriend at the time was studying jewellery design.”
It was an unusual start for a designer who went on to win some of the most coveted jewellery design awards in the country and who is today, arguably, one of South Africa’s foremost fine jewellery designers.
“Work on your business, not in your business.
This is an approach I came across in a business group a year before I read the book by the author who made this phrase the credo it has become for small business owners worldwide.
Show your brand some love by giving it an edge in the online space.
Because you’re doing great work already and content marketing is the way you ensure people know about it.
Join our One Day Workshop on Friday, 24 August to discover how to use stories, content and social media to elevate your online offering from mediocre to memorable.
Sit down with Heather Moore and Laura Turok of Skinny laMinx over coffee and date balls in a buzzing Cape Town café. Heather’s textile brand (named after her Siamese cat!) is a gorgeous Cape Town success story of a small female-owned and run business that’s grown to be massively popular with fans and customers around the world. We absolutely love her patterned tea towels and her new Colour Pop Pillows, which complete her range of Palette + Print scatter cushions.
“High-quality web content that is useful, useable and enjoyable is one of the greatest competitive advantages you can create for yourself online” – Kristina Halvorson
At the heart of great content is an understanding of the importance of strategic differentiation and how to create that differentiation for your brand in a crowded online space.
Our very interactive, highly informative and insightful ONE DAY WORKSHOP, presented by co-founders Delia de Villiers and Sarah Jayne Fell, will equip you with the tools, techniques and tricks needed to elevate your brand’s content offering in a thoughtful, interesting and relevant way.